Fairmont - Live the Advenure

Fairmont Hotels & Resorts boast some of the most legendary ski destinations in the world. With this campaign, we sought to drive bookings to new levels. Mission accomplished: the results surpassed the previous year by over 1000 bookings within the first week alone. The campaign went on to win a bronze at the international HSMAI Adrian Awards.

Copywriter: Greg Smart | Art Director: Tony Bitonti | Agency: Lucidia